Our Story

There’s a story behind Root Therapy, here’s the short version.... 

 Hey! My name is Joyce, I’m the owner of Root Therapy, but most of the time I go by Mom. When I’m not chasing around my 3 girls , you will most likely find me in my kitchen cooking or crafting some formulation for our products.

My journey into Skincare & Wellness really began back in 2015. I made some lifestyle changes and quickly found out that a majority of the products I was using in my daily routines were filled with toxins and contributing to my skin problems and poor health. I became inspired to study and educate myself on whole body wellness, herbal medicine and natural skincare that was effective. I shopped at local farms and small businesses for years buying handmade products. Here and there I started making things for myself, and gifts for family and friends. Candles, lip balms, sugar scrubs and blending herbs for teas and infusions.

In 2021 my second daughter was born and she struggled with terrible facial and body eczema.  I was breastfeeding and after a year of elimination diets we found out that she had a severe tree nut / coconut allergy. This, is really what pushed me into making everything for my family. To help my daughter try and find some relief. She used to have facial eczema so bad, blisters all over her face. It was terrible, as parents, to see this and feel so helpless. I was doing everything I could nursing - through elimination diets, to calm down the inflammation.

Even being very intentional about products I was getting, most of the stuff we were using contained some form of coconut derivative. I started making everything we use from body soap, to laundry & dish soap, to tallow balm.

I have been working on this business for a few years now, through 2 pregnancies and nursing 3 babies. I am grateful to finally be able to launch our website after so much time and dedication I have put into it. These products have all been formulated for my own family and have been a blessing to us and my hope is they will be for you and your family too! 


We will be going through so many changes as we go forward. I am behind all the things from business, website, design, sourcing, formulating and crafting.. and I am a stay at home Mom to 3 girls under 5 before anything else. Please understand I am working hard to keep product stocked. I am still working out some quirks in the website / shipping etc.. I am learning as I go.  I encourage anyone to 
reach out and shoot me a message with any questions you may have or if you run in to any issues before placing an order! 


This is mom-inspired but truly a family business. My daughters and even my husband at times are active behind the scenes helping me. My oldest girls help me label and wrap soaps and my youngest is sniffing all the things making sure they pass inspection! So I do have to warn you, some labels may be off!! My soap wrappers, I designed specifically for my oldest who is 5, so she can help me wrap and sticker. I would not be able to do this without their help.

Root Therapy was born with the desire to study, craft and share these precious resources with our family, friends and community! I strive to encourage others to reduce the toxins in their home and live a more mindful, holistic lifestyle. Making healthier choices for themselves and their loved ones, while cultivating a cleaner, eco-friendly way to protect our environment & all that Mother Nature has given to us! I hope you will start your journey with us to living a cleaner, healthier lifestyle and kick those harmful toxins to the curb! You can start making healthy choices for you and your family TODAY!